Budget supermarket Lidl is pulling out all the stops this Christmas with the launch of its new premium range of... underwear.
The popular chain will soon start stocking a new collection which includes "delicate lace detail and intricate prints".
The new luxury brand called Esmara Premium may have all the thrills when it launches in-store on December 18 but it won't break the bank - making it the perfect last minute stocking filler.
The supermarket already stocks a basic range.
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The range consists of five pieces and is available in various styles which are hoped to make customers feel "exceptional from top to bottom" for as little as £10.
Supermarket bosses are hoping that the new range will fly off the shelves at the same time as their lobster, turkey and mince pie deals.
Pricing for the new collection:
| Lace Bra | 5.99 (2 for £10) |
|---|---|
| Lace Push up Bra | 5.99 (2 for £10) |
| Lace Camisole | 5.99 (2 for £10) |
| Lace Underwear | 5.99 (2 for £10) |
| Lace Briefs | 5.99 (2 for £10) |
There are currently 10 stores within 25 miles of Nottingham city centre.
Read more: Three women left 'close to death' in carbon monoxide poisoning
Will you be refreshing your underwear draw at Lidl? Take our poll below.
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